Saturday, November 6, 2010

Republicans won whites in the national House vote by a 22-percentage point margin (60% to 38%) according to exit polls

In 2006, Republicans won whites by a mere 4 points. Whites shifted at three-fold the rate of Hispanics between the two midterms, while the black vote remained steady. Democrats did even worse than in 1994, when Republicans won whites by 16 points (58% to 42%) and with them, a landslide. Democrats' problems with whites reflect whites' problems with Obama. Whites' support for Democrats in 2010 roughly matches the president's standing prior to the September 2008 crash. Before the crash, Obama polled like earlier Democratic nominees with whites. After the crash, Obama earned the support of more white men than any other Democrat since 1976. He also improved with white women, winning a traditional share for Democrats. Those gains are gone. Obama's approval rating with whites has declined from the low 60s to the high 30s. Only 35% of white men voted for Democrats compared to 40% of white women. That marks a 9-point Democratic loss with both blocs since 2006. Democrats performed especially poorly with white women compared to past House elections - 6 points worse than in 1994. In post-war congressional elections, 2010 signifies Democrats' worst showing with white women and the floor of Democrats' standing with white men. Among whites, for the first time in post-war congressional elections, Republicans hit the 60-point level of support and Democrats fell below the 40-point mark.

Related:

Election 2010 And The Unmentionable Sailer Strategy: White Vote Still Key

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